The continuing goal of "The Innovation Conversation" is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory ... and one that Tom Furphy - a former Amazon executive who led the team that developed Amazon Fresh, and currently CEO and Managing Director of Consumer Equity Partners (CEP), a venture capital and venture development firm in Seattle, WA, that works with many top retailers and manufacturers - is uniquely positioned to address.
Today's Innovation Conversation starts with Tom and KC talking about Amazon's decision to close down its two Fresh Pickup depots in Seattle, and what that says about its priorities - and the broader viability of off-site pickup depots. From there, they move on to a larger discussion about how important it is to communicate effectively about innovations - products, services and technologies that break new ground or offer new advantages are fine, but only really can be game-changers when their advantages are made clear through effective storytelling.
if you'd like to listen to this Innovation Conversation as an audio podcast, click below and download it to whatever platform you use.