• From Axios:
"In what Amazon calls a first, the e-retailer on Tuesday sued a Rhode Island man and his company for allegedly selling fake, 5-star reviews to bolster seller feedback of third-party retailers who peddle products on Amazon.com … The lawsuit, filed in King County Superior Court, alleges that Trey King and his online business, AuctionSentinel.com, has been selling fake 'verified feedback' to retailers, and posting reviews to 'artificially inflate sellers' feedback ratings in the Amazon.com store'."
Axios writes that "the suit is Amazon's first aimed at stopping 'fake review brokers' who attempt to manipulate product reviews by the posting of fake seller feedback as part of a broader effort to crack down on deceitful practices across its retail site, per the company."
