The New York Times has an assessment of how the coronavirus pandemic has changed the food shopping landscape. Here's how it frames the story:
"When the coronavirus hit, even the most enthusiastic cooks had to adjust to a new, more complicated relationship with their kitchens.
"For the first time in a generation, Americans began spending more money at the supermarket than at places where someone else made the food. Grocers saw eight years of projected sales growth packed into one month. Shopping trends that were in their infancy were turbocharged.
"The six-month shift has been a behavioral scientist’s dream. Shoppers began by building bomb-shelter pantries. Then came a nostalgia phase, with bowls of Lucky Charms and boxes of Little Debbies offering throwback comfort. Soon, days were defined by elaborate culinary stunts, sourdough starter and kombucha clubs.
"Although kitchen fatigue is setting in for many, a new set of kitchen habits have been set."
You can read the story here.
- KC's View:
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I wonder about the degree to which retailers - who have been hip-deep in trying to deal with changes in demand created by the pandemic in their stores - think about their own shopping habits have changed, and how that should influence how they think about their stores.
Beyond, of course, making it easier to stock up on wine and vodka.
(Did I just say that out loud?)
For me, it has been learning to make my own pizza. And learning not just to use, not just depend on, but to love PrimeNow, which has made my local Whole Foods a highly convenient and safe shopping environment.
