Excellent piece in the New York Times the other day in which writer Kashmir Hill decided to conduct an experiment - she worked to eliminate the influence and presence of Amazon, Apple, Facebook and Google from her personal and professional life.
"To do that wasn’t easy. From my years writing about digital privacy, I knew these companies were in the background of many of our online interactions. I worked with a technologist named Dhruv Mehrotra, who designed a custom tool for me, a virtual private network that kept my devices from sending data to or receiving data from the tech giants by blocking the millions of internet addresses the companies controlled.
"Then I blocked Amazon, Facebook, Google, Apple and Microsoft, one by one — and then all at once — over six weeks. Amazon and Google were the hardest companies to avoid by far.
"Cutting Amazon from my life meant losing access to any site hosted by Amazon Web Services, the internet’s largest cloud provider. Many apps and a large portion of the internet use Amazon’s servers to host their digital content, and much of the digital world became inaccessible when I said goodbye to Amazon, including the Amazon Prime Video competitor Netflix."
You can read the entire story here.