Brian Sharoff, president of the Private Label Manufacturers Association (PLMA), passed away on Saturday after a brief illness. He was 77.
- KC's View:
I didn't really know Brian - we'd had some interactions over the years - so I asked Michael Sansolo, who did know him well and has done a lot of work for PLMAS over the years, to offer some thoughts:
I wouldn't hesitate to call him a friend and advisor. He really was quite good to me. He was incredibly passionate about the business, he loved (LOVED) movies, Broadway shows and the like. He knew as much trivia as we do.
Also he could be one of the funniest and most intuitive people I've met. He'll really be missed and not just for the assignments!