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Wine Searcher has a story about Amazon is planning a new bricks-and-mortar store in San Francisco - that will be dedicated specifically to liquor.

The story says that Amazon “has applied to the city's Board of Supervisors for a license to set up a liquor store in the Dogpatch neighborhood of the city, where Amazon already has a warehouse. The store would serve as a delivery hub for Prime Now deliveries in the area as well as operating as a traditional liquor store … The store would be open to the public from 8am to 4pm, letting people shop in person – in an actual Amazon store – for their Cabernet or Chivas Regal, with deliveries being made until midnight.”

According to Wine Searcher, “That would see Amazon's grip on the lucrative liquor market tighten, as San Francisco would be the latest city where Amazon delivers, joining the likes of Seattle, Los Angeles, Houston, Chicago and Washington DC.”
KC's View:
Amazon has tried the whole booze thing several times, but never has gotten the kind of traction it has wanted. I’m not really sure how “tight” its grip on the liquor can legitimately be described to be.

I’m sort of intrigued by this, and will be curious to see how Amazon can integrate it into the broader ecosystem. Will Prime members get better prices? Will people be able to use Subscribe and Save to replenish their Tito’s or pinot noir?

I’d like that.