The International Business Times reports that in the UK, Tesco "has formed a partnership with Holland & Barrett that will see the health food retailer launch outlets in the grocer's supermarkets," selling "best-selling items as Bootea health drinks and snail gel beauty products."
While the pilot is limited to a single store at the moment, more are planned, Tesco says.
According to the story, "The move comes as supermarkets carry fewer product ranges in order to save on costs, as part of the fierce ongoing price war with leaner discounters such as Aldi and Lidl. This creates underused space, which grocers look to fill with complementary retailers.
"The partnership also aims to take advantage of UK consumers' clamour for healthier food, beauty and similar products."
Holland & Barrett operates more than 1,000 health food stores in countries that include the UK, UAE, Spain, China and Singapore.
While the pilot is limited to a single store at the moment, more are planned, Tesco says.
According to the story, "The move comes as supermarkets carry fewer product ranges in order to save on costs, as part of the fierce ongoing price war with leaner discounters such as Aldi and Lidl. This creates underused space, which grocers look to fill with complementary retailers.
"The partnership also aims to take advantage of UK consumers' clamour for healthier food, beauty and similar products."
Holland & Barrett operates more than 1,000 health food stores in countries that include the UK, UAE, Spain, China and Singapore.
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