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• Ahold-owned online grocer Peapod said this week that it has partnered with UK-based Whisk.com, described as "a personalized cookbook and digital shopping platform, to seamlessly turn digital recipes into groceries delivered to customers. The partnership makes it simple for home chefs to select great recipes from around the web and then send all ingredients directly into Peapod’s online shopping cart."

Peapod is the first US company to work with Whisk.
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