Advertising Age reports that Amazon will drop a bundle to advertise its Echo voice-controlled virtual assistant on the Super Bowl next month.
There's a teaser for the ad online, featuring actor Alec Baldwin and former football player Dan Marino using the Echo to plan a Super Bowl party. you can see it here.
No word on how many ads for the Echo will run on the Super Bowl, or how long they will be, but a 30-second Super Bowl ad this year can cost as much as $5 million, depending on where it is placed during the game.
There's a teaser for the ad online, featuring actor Alec Baldwin and former football player Dan Marino using the Echo to plan a Super Bowl party. you can see it here.
No word on how many ads for the Echo will run on the Super Bowl, or how long they will be, but a 30-second Super Bowl ad this year can cost as much as $5 million, depending on where it is placed during the game.
- KC's View: