The Wall Street Journal has a very funny piece about the art and science of disclaimers, which are those phrases that essentially protect them from legal challenges to advertising claims and representations. "Companies are supposed to avoid depicting their products in ways that are potentially misleading to consumers, but in some cases, their disclaimers seem pretty silly," the story says ... and they've got that right.
It is a very funny piece ... and you can read the whole thing here.
It is a very funny piece ... and you can read the whole thing here.
- KC's View:
