business news in context, analysis with attitude

The Wall Street Journal had an interesting piece the other day about how some chains - think Fairway, Fresh Market, Fresh & Easy - that have been trying to dip their beaks into the action dominated by Whole Foods have found the experience to be a little more challenging than expected.

The main problem seems to be that with success comes competition, which has made the road tougher than expected for some chains.

The whole story can be read here.
KC's View: