Part one in a 12-part series.
This morning, as promised, MNB begins a series of videos culled from a presentation that I did at the recent Food Marketing Institute (FMI) 2012 Show in Dallas. The session, entitled "From Amazon to Zipcar: Innovations from the E-Revolution," featured an extended conversation with Tom Furphy, CEO of Consumer Equity Partners and the guy who helped Amazon.com get into the grocery business. (If you don't know that Amazon has an aggressive CPG offering, or have never bought groceries from Amazon, then this series is must-viewing.)
Today: The importance of embracing change, and why companies need to have a "today is day one" attitude and culture.
This series is made possible by MyWeb Grocer, the leading provider of digital grocery and CPG solutions.
For more information about how you can fight an efficient and effective battle in the e-revolution, email MyWebGrocer by clicking here, or call (888) 662-2284.
- KC's View: