business news in context, analysis with attitude

Bloomberg reports on a study by the International Food Information Council suggesting that "twenty-four percent of respondents said they would prefer more information on labels, including data on nutrition, ingredients and potential allergens and their side effects," up from 18 percent two years ago. "Sixty-nine percent were very or somewhat confident in U.S. food safety, the same as two years ago," the story says.
KC's View:
Wanting more info, and using more info intelligently, are not necessarily the same thing.