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The New York Post reports that Starbucks CEO Howard Schultz recently became “obsessed” with the notion of juice bars after he visited Liquiteria, a juice bar in New Tork’s East Village.

So much so, in fact, that “he hired veteran juicer Yohana Bencosme away from the dispensary and flew her out to Seattle to train his employees in the ways of fresh juices.”

The speculation is that Starbucks has juice bars on its mind, either to be part of its existing fleet of stores or perhaps even as a standalone entity.

Starbucks is not commenting on the reports, saying that it does not talk about rumors.
KC's View:
Why not?