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Schenectady, NY-based Price Chopper Supermarkets has made public its new sustainable seafood platform, bolstered by the addition of Sustainable Fisheries Partnership (SFP) and Trace Register, which will be “guiding Price Chopper in the further development of plans and programs to ensure that its seafood is harvested from the most sustainably managed and maintained fisheries of the world.”

The announcement says that “SFP is working with the company to evaluate products and determine the best sources of wild-caught and farmed seafood. Working actively with supply chain and individual fisheries, Price Chopper is committed to improving harvesting policies and practices wherever they may be in decline or poorly managed. Trace Register is providing the company with a sophisticated software system that meets the full traceability requirements of producers, processors, distributors and retailers of wild-caught and farmed seafood. This will give Price Chopper the ability to trace every step of seafood product’s journey from ocean to shelf, providing assurances of quality, food safety and sustainability.”
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