• Costco CFO Richard Galanti said yesterday that it plans to open 29 new stores next year, up from the 13 opened during the previous year.
• BrandWeek reports that “Clorox is feeling charitable. The packaged goods company's Green Works brand has kicked off a social media campaign to help raise money for U.S. schools in exchange for ‘green footprints’ ... The grand prize is a $5,000 grant, awarded to the school that earns the most ‘green’ points. Funds go towards the creation of eco-friendly initiatives at the school, such as a new playground, Clorox said.”
The campaign aims to get parents to walk their children to school each day, counting steps as a way of maintaining good health, as well as sharing health tips via Facebook.
• BrandWeek reports that “Clorox is feeling charitable. The packaged goods company's Green Works brand has kicked off a social media campaign to help raise money for U.S. schools in exchange for ‘green footprints’ ... The grand prize is a $5,000 grant, awarded to the school that earns the most ‘green’ points. Funds go towards the creation of eco-friendly initiatives at the school, such as a new playground, Clorox said.”
The campaign aims to get parents to walk their children to school each day, counting steps as a way of maintaining good health, as well as sharing health tips via Facebook.
- KC's View: