business news in context, analysis with attitude

In Florida, Bay News 9 reports that Publix Super Markets has opened its 13th “Pix” gas station and convenience store, as the company tries out “new concepts, different sizes, different product mixes to try to figure out what's the best bet for us," according to company spokesperson Shannon Patten.

The story quotes Burt Flickinger III, managing director of Strategic Resources Group, as saying that the convenience-oriented initiative being undertaken by Publix is a smart one, and that he expects Publix to add as many as 150 “Pix” stores over the next five years.
KC's View:
I would agree with the always-reliable Burt Flickinger…though, to be fair, it takes a certain kind of madness to disagree with him. Creating these kinds of stores – which offer a new and different level of service to existing customers, and even can lure in new non-Publix shoppers – is one of the smartest ways to grow market share and sales in a recession.