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A company called Recall InfoLink has launched a state-of-the-art recall management system to improve product safety throughout the supply chain and protect the safety of consumers. The company’s patent-pending web-based product recall management platform is designed to provide standardized messages, automated communications, inventory tracking, and reports that help with compliance efforts.

The release highlights the increased pressure on the food industry to better handle product recalls at a time when food safety has become of greater concern to consumers. According to federal regulatory agencies, including the US Food and Drug Administration (FDA) and US Dept. of Agriculture (USDA), there were more than 700 product recalls in 2008, calling for improvement in the coordination of the recall process.
KC's View:
As a matter of chance, I’ve actually had the opportunity to see how the Retail InfoLink system works, and was pretty impressed by the usability and transparency of the system. This heightened attention is a good thing, because the sheer quantity of the recalls is eroding consumer trust and the industry has to do everything it can to assure consumers that business is being taken care of.