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A picture or, more precisely, an image! Vestcom International and Gladson Interactive recently joined forces, promoting the addition of images to Vestcom-generated shelf strips, tags and shelf signs. Image addition means retailers utilizing either Gladson or Vestcom’s shelf strips, tags or signs can expect to experience:

• Faster re-stocking times;
• Elimination of mis-orders, face-overs and missing products;
• Reduction in lost sales due to out of stocks;
• Consumer identification of missing out of stock products;
• Increased display sales by at least 11%;
• Maintenance of planogram integrity;
• More English-as-a-second-language consumers and employees.

Vestcom and Gladson is a compelling combination.

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