business news in context, analysis with attitude

Could the longtime food industry trade magazine Progressive Grocer once again be for sale?


The Wall Street Journal this morning has a story about how PG’s parent company, VNU Inc., is dealing with skeptical institutional shareholders concerned about its plan to spend $7 billion to acquire IMS Health Inc. And the WSJ writes: “To appease unhappy investors, VNU could seek to sell its business-information unit, which publishes trade magazines such as Hollywood Reporter and Billboard and organizes trade fairs, according to people familiar with the situation.”

The business information unit also includes Progressive Grocer, according to Hoover’s breakdown of VNU’s assets.
KC's View: