Canadian doughnut retailer Tim Hortons – which happens to be owned by Wendy’s International - plans to nearly double its size in the US by adding 240 stores by 2007, from 260 stores currently, mostly in the Northeast and Midwest.
The Wall Street Journal reports that while Hortons traditionally has played up its Canadian roots in its marketing efforts there, it will take a different approach in the US, emphasizing community connections with the neighborhoods it serves.
The Wall Street Journal reports that while Hortons traditionally has played up its Canadian roots in its marketing efforts there, it will take a different approach in the US, emphasizing community connections with the neighborhoods it serves.
- KC's View:
- There may be some Krispy Kreme locations available...
