business news in context, analysis with attitude

Next Monday, September 27, we’re going to try something new for MorningNewsBeat - a special toll-free audio conference call during which members of the MNB community can come together to discuss an important subject – in this case, the obesity/nutrition issue, and what the food industry can and should do to use it as a fulcrum for marketing and merchandising strategies.

The audio share group is sponsored by Heaven’s Bistro – the official frozen pizza of MNB World Headquarters – and will be hosted by Kevin Coupe, MNB’s “Content Guy.

Here’s how it will work. The share group will be restricted to a limited number of participants, and you can apply for membership by sending an email to: kc@mnb.grocerywebsite.com . Please tell us your name, title, company and email address.

Once we finalize the size and composition of the group, we’ll send you an email giving you a toll-free number to call and a password to use to access the conference call.

The call is scheduled to take place on Monday, September 27 at 1:00 pm EDT/10:00 am PDT. It will last between 30 and 45 minutes…and we’ll attempt to use it as a forum that will, to use one of our favorite phrases, generate big ideas for thought leaders.

We hope it’ll be fun, engaging and enlightening…sort of like a sports radio talk show, but without the scores and commercials.

So if you’d like to join us, send us an email…and hopefully, we’ll talk to you soon.
KC's View: