McDonald's Corp. announced that it has hired a registered dietician, Cathy Kapica, Ph.D., to be the company's director of worldwide nutrition.
This move follows a series of initiatives by the fast food company, including upgrading the quality of its salad offerings and hiring Oprah Winfrey's trainer to hype its fitness program.
This move follows a series of initiatives by the fast food company, including upgrading the quality of its salad offerings and hiring Oprah Winfrey's trainer to hype its fitness program.
- KC's View:
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Let's see how much sway this nutritionist has inside the company…
Because if she doesn't have a big stick, this is only going to be so much public relations nonsense...