business news in context, analysis with attitude

  • The Chicago Sun-Times reports this morning that McDonald's is considering the creation of an adult Happy Meal that will come with a salad and a pedometer; is making its hamburger buns a little sweeter, cooking them a little longer, and adjusting the grill so the burgers get seared; is simplifying its menu boards so there are fewer words and more pictures; and believes that the future is in "robotic french-fry machines, burger-flipping grills and self-serve kiosks."

  • Published reports say that the European Union will fund 24 food quality and safety research projects, at the cost of some $20 billion over a four year period. The goal is to focus on food-related diseases and allergies and the impact of food and nutrition on health.

KC's View: