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Heard through the laptop grapevine…

Kroger reportedly will test a new e-grocery service in the Denver market at its King Soopers stores. No details available yet, and there’s no mention of it on the company’s website.

But we’ve gotten this confirmed by some very good sources…
KC's View:
Certainly the general perception has been that Kroger has been behind Safeway, Albertsons, and Ahold in the e-commerce race…though there would be some who would say that this is a good thing.

That may be about to change…and we look forward to seeing what Kroger unveils in Denver.